For my Modpod campaign response I took a series of portrait images of my model while she posed with my mental health objectification stuck to her face. I experimented with the flash and angles to give me a wide range of images to
choose from for my editing process. I asked my model to give me a blank expression to show a sense of emptiness to help illustrate the sense of hiding emotions or having emotions that are hidden and not obvious for viewers to see. Using a portrait image I felt was a very important factor of Ian’s images and so I decided to keep the camera distance and viewpoints the same as he did to ensure that I was not splitting the attention of my viewers. Keeping and controlling the focus of my viewers is a very important and essential feature of campaign photography.
choose from for my editing process. I asked my model to give me a blank expression to show a sense of emptiness to help illustrate the sense of hiding emotions or having emotions that are hidden and not obvious for viewers to see. Using a portrait image I felt was a very important factor of Ian’s images and so I decided to keep the camera distance and viewpoints the same as he did to ensure that I was not splitting the attention of my viewers. Keeping and controlling the focus of my viewers is a very important and essential feature of campaign photography.
After my basic image editing process I decided that I wanted to use the exact same campain text as that used for the Modpod campain. This meant that I had to undergo a process of cutting only the text from one image so that I could layer it over my own photograph. To do so I used the magic wand to select areas with contrast and then created a new layer consisting of only my selection. It was this layer that I pasted onto my image and using free transform resized it to fit my image perfectly, thus creating my Start Talking campaign image.
Mental illness isn’t always easy to see is a response image that I created to go with the ModPod campaign. My main focus was creating an image that not only had an objectification of mental illness but used its model to give the impression that all is not okay.
The image emphasises the effects of mental health trying to make it very clear that it is not an obvious thing to see on the inside by making to apparent on the outside. The Portrait image focuses on the model and her facial expressions an important element of this image is the “make up artistry”that helps to create an objectification of mental illness. Using a clear background draws attention to this horrific thing growing out of the models face, allowing the viewers to question themselves about what this object actually is. This is where text plays a vast role in the making of this campaign. The text allows the reader to know that the image is about mental health and suddenly the answer they have been asking is answered. This horrible thing growing out of the models face is the mental illness that is hidden away from the human eye in her mind.
Overall I describe this artwork as touching and “in your face” the way the object stands out is very harsh and obvious alerting attention. This gives a sense of prominence in the campaign image. The initial reaction to this image is always shock, many viewers focused instantly on the objects on her face analysing them trying to work out what they
were. Using a dull and subtle tone in the image keeps it basic and there is not much going on and so all focus is on the model and the text.
Taking the image at a face to face angle and position I feel helped to create a connection between the model and viewer. Due to the centre positioning you are forced to see eye to eye with this person who is subsequently staring right back at you. The blank space around the image is made to help your eyes wander to different parts trying to find more from the photograph helping to change or agree with your initial thoughts and reactions to the image.
The key story this image tells is : Mental illness is not something we can see but it is something that if we could see it would spark a lot of interest in our minds because of how shockingly ghastly it would look. I feel that the image does help to motivate people to understand that everything is not as obvious to see and that only talking about things can bring awareness to those around every individual.
The image emphasises the effects of mental health trying to make it very clear that it is not an obvious thing to see on the inside by making to apparent on the outside. The Portrait image focuses on the model and her facial expressions an important element of this image is the “make up artistry”that helps to create an objectification of mental illness. Using a clear background draws attention to this horrific thing growing out of the models face, allowing the viewers to question themselves about what this object actually is. This is where text plays a vast role in the making of this campaign. The text allows the reader to know that the image is about mental health and suddenly the answer they have been asking is answered. This horrible thing growing out of the models face is the mental illness that is hidden away from the human eye in her mind.
Overall I describe this artwork as touching and “in your face” the way the object stands out is very harsh and obvious alerting attention. This gives a sense of prominence in the campaign image. The initial reaction to this image is always shock, many viewers focused instantly on the objects on her face analysing them trying to work out what they
were. Using a dull and subtle tone in the image keeps it basic and there is not much going on and so all focus is on the model and the text.
Taking the image at a face to face angle and position I feel helped to create a connection between the model and viewer. Due to the centre positioning you are forced to see eye to eye with this person who is subsequently staring right back at you. The blank space around the image is made to help your eyes wander to different parts trying to find more from the photograph helping to change or agree with your initial thoughts and reactions to the image.
The key story this image tells is : Mental illness is not something we can see but it is something that if we could see it would spark a lot of interest in our minds because of how shockingly ghastly it would look. I feel that the image does help to motivate people to understand that everything is not as obvious to see and that only talking about things can bring awareness to those around every individual.